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News: May 2010

May 28 2010 | News | No Comments

Lenders using Facebook, Twitter to gather borrower information

Larry Weintraub is featured in this Pittsburgh Post Gazette personal business story about how lender are using social media to help determine credit-worthiness of applicants. Larry Weintraub, CEO and founder of Fanscape in Los Angeles, said technology companies are building analytic tools to scrape information from social networks such as Facebook and Twitter. Even if they are being tailored for the financial industry, they can be applied to other industries.   Click HERE...

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May 27 2010 | News | No Comments

Climbing the B2B Social Media Ladder

Larry Weintraub spoke with E-Commerce Times about social media and one of the most interesting aspects that businesses are most curious about, ROI. He states, the opportunities for business owners to connect with their customers and ultimately drive more sales are tremendous. There are new technologies being created every day that will make this easier and cheaper.   Click HERE...

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May 19 2010 | News | No Comments

Spin Magazine's 25th Anniversary Issue

Larry Weintraub is quoted in Spin Magazine's 25th Anniversary issue - the 100 Moments that Rocked our World.                                                                              ...

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May 19 2010 | News | No Comments

Killer Creative Showcase: The brands that "get" digital

Larry Weintraub highlights three companies that hit it out of the park with their social media efforts geared toward the Male 18-34 demographic.   ...

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